2017年12月12日，天公作美，新景泰和赛尔以“淡砖浓墨总相宜”为主题的XAAR 2001，720DPI喷墨机联合新闻发布会在新景泰生产基地隆重举行。

The joint press conference for print head of XAAR 2001,720 DPI was held in New King Time’s factory on Dec 12, 2017,

新景泰董事长杨伟杰先生，总经理彭基昌先生及各中高层领导，赛尔亚太地区销售总监MR.Bob，业务发展经理邓博士及团队8余人，佛山陶瓷协会秘书长罗青先生，各陶瓷行业代表，纺织行业、卫浴行业、墨水公司以及众媒体代表等200多人应邀出席，共同见证搭载行业最新喷头喷墨机的强大功能！

 Mr. Ricky Yang , the president of New King Time, Mr. Jack Peng, the general manager. Mr. Bob, the sales director of Asia Pacific in XAAR company, Dr Deng, the business development manager and their stronger team, The secretary general of Foshan Ceramic Industry Association, Mr. Luo Qing, and all the representatives of ceramics industry, textile industry, sanitary ware industry, ink company, and media representatives were invited to witness the event.

首先，新景泰彭基昌总经理作主题演讲

Keynote speech by Mr. Jack, General Manager of New King Time

彭总深入浅出的分析了当前陶瓷行业的局面：产能过剩、环保高压、成本上升、价格下跌。提出了对陶业发展趋势的看法：产能外移、政策规范、生产专业、经营多元。指出了陶瓷生产线的生存法则：用产能规模优势生存和以灵活性的产品适应性生存！彭总认为，虽然陶瓷行业已经历了N轮洗牌，但新一轮的阶段性终极版洗牌正在进行着。这轮洗牌后，将会出现的景象是：大品牌将吞食小品牌或无生产优势企业的市场，使市场份额集中度进一步提高，陶瓷行业的生产更加环保规范，能与当地环境共存，并大胆预测将会出现多个百亿级企业！

Mr. Jack begins with the analysis of current situation in ceramic industry in depth: Over production, environment protection stress, cost increasing, less profit. He came up with perspective of the trend ceramic industry heading: capacity moving out, policy standardization, production specialization, management diversification.

Point out the survival rules for tile production line that is to survive with large capacity advantage and flexible products adapt to the market. The ceramic industry came though serveral times of shuffle, and a new round of shuffle is underway, nameless brand or uncompetitive enterprise continue to be took over by the giant brand, the market share will be highly concentrated by few big companies, the production will be more standard also environmental-friendly, ten billion scale industrial enterprises start to show up.

接着，彭总跟同行分享了新景泰近年的发展及产品结构调整的经验——321战略：三大项目：仿古砖设备，喷墨机（用于陶瓷、纺织、玻璃等工业领域），自动化工程（目前主要进入卫浴自动化生产领域）。二大技术核心：数字化、智能化。一个宗旨：客户利益。

Mr. Jack shared with the growth history of New King Time and readjustment of product structure. 321 strategies.3 main projects : Rustic equipments, Digital Printing Machine for Ceramic, Textile, Glass or other industrial application, Automization Engineering mainly for Sanitaryware production. 2 core technologies: Digitization and Intelligentize. 1 purpose: Customer Benefits.

对于创新的观点一一企业要比过往任何时候都要重视创新对企业发展的作用！同时，分享了新景泰降低创新风险提高创新效率效果的方法一推动上下游企业互借平台，联合创新！并表示：新景泰在目前的基础上还会继续加大对产品创新的投入。其中，会加大＂施釉线设备研发中心＂和＂喷墨应用实验室＂的人力物力投入。这次跟赛尔设立联合实验室就是其中的一个举措。

Time for Innovation! The enterprises now focus on innovation than any time ever before. Mr. Jack shared with the way how to reduce the risk and increase the efficiency by innovation, that is to promote upsteam and downsteam firms to share platform for united innovation! New King Time will continue to increase investment on product innovation, such as investing more on Glaze Line Equipments R&D Centre and Digital Application Lab, that is why joint laboratory by New King Time and XAAR founded.

最后，彭总借填来的一句诗＂淡砖浓墨总相宜＂来诠释赛尔2001，720DPl喷墨机的技术创新点——高级、高清、大墨量！并由出口部同事分别用中、英文分享了苏轼的这首《饮湖上初晴后雨》美妙意境。

To bring an end to the speech, Mr. Jack quoted a famous Chinese poem to interpret the XAAR2001, , which originally used for admiring the lady’s beauty and wonderful West Lake. The XAAR 2001+, with 720DPI technology innovation, High class, High definition, High ink laydown, no matter what color you print, it just looks very nice.

接下来，由赛尔公司业务发展经理邓博士分别从4个方面，以题为“2001+为陶瓷喷墨注入新动力！”对2001喷头的先进性及技术特点作了深入的演讲。

Dr Deng, the business development manager of the XAAR company, give a presentation about XAAR2001 head from four aspects, entitled "2001 + to inject new impetus into Ceramic Digital Printer!"

1拥有超大的墨量。

Ultra high ink laydown

2001+ deliver twice ink laydown as 1003+ in grey scale mode. So we can enhance the colour without losing the details with the same drop size as 1003, With the latest HL technology, gs12 can achieve 240g/sq m at 25 m/min Whitch can open up lots of new opportunities in effect.

2喷头多功能，一头多用。

One head serving multi-propose

XAAR 2001+ GS12 , can be used as a 720dpi single colour head to deliver the ink laydown of 40g/sq m at 25m/min. By simply changing the waveform , the head can be used as a HL head which can deliver 240g/sq m at 25m/min , Make use of the dual ink inlets by inking up 2 different inks , the head can be run in dual colour mode and giving 360dpi ,20g/sq m at 25m/min, and the head can be applied to fast line speed printing with reasonable inklaydown.

3720dpi精度+6pl最小墨滴。

720dpi + 6pl drop size

High definition tile manufacturing needs high dpi and small drop size. XAAR 2001+ GS6 is the best one in the market that can provide 720dpi with 6pl drop size

4兼容更多崭新设计。

Advances design

Tripling up the continue non-stop printing time with the new nozzle guard, higher colour uniformity across the head, reliable printing with TF etc... 

发布会现场，赛尔亚太区销售总监Mr. Bob先生，满怀激情地回顾了与新景泰多年来的愉快合作，解释了为什么会把新景泰作为赛尔在中国乃至全球最重要的合作伙伴！同时，指出了过去赛尔公司存在的一些问题，并诚恳说明之前不够接近中国市场！并提出了未来的方向：把中国作为最重要的市场，把喷头的应用研发团队搬到新景泰！所以，才有了这次与新景泰联合举办的新闻发布会，并创立联合实验室。这些都是为了使产品研发更接地气，更好地解决中国客户在使用中存在的问题，例如为各种各样的墨水测试（选择）正确的波形及打印参数，确保客户使用2001喷头成功等！他相信，作为全球最多数字打印技术专利的公司，赛尔2001，720DPl喷头一定会给陶瓷行业带着新的惊喜！

In the conference site, Mr. Bob ——Sales director of Asia Pacific in XAAR company, reviewed the pleasant cooperation with New King Time for many years, and explained why New King Time is one of the most important OEM partner in China and even the world! Mr. Bob points out the problems of the XAAR company in the past: Not close enough to the Chinese market! And he also put forward the future direction: take China as the most important market, and move the R&D team of the print head to New King Time factory etc ! Therefore, the news conference with New King Time was held, and the joint laboratory was founded. These actions are designed to make the product more grounded and it is better to solve the problems of Chinese customers on time. For example, to test the correct waveform and printing parameters for all kinds of ink tests, and make sure that customers use XAAR 2001 print head successfully! Mr. Bob believes that as a company which owned the world's largest number of digital printing technology patents, the XAAR 2001 print head with 720DPI will definitely bring new surprises to the ceramic industry.

身兼数职的佛山市陶协秘书长，广东陶协副秘书长罗青先生可以说是行业绝对的大忙人。但双12抽了大半天来参加活动，让我们新景泰人深受感动！

Mr. Luo Qing, secretary general of Foshan Ceramic Industry Association and deputy secretary general of Guangdong Ceramic Industry Association,  took a day to attend our new product conference .

罗秘书长表示，2017确实是陶瓷行业很不寻常的一年！在产能过剩、环保高压、大宗原材料价格上涨、成熟产品价格下跌、终端市场分化等严峻挑战下，企业的经营模式必须发生根本性的变化才能生存发展。他代表佛山市陶瓷行业协会对新景泰20多年来专注于仿古砖设备的生产经营，以优质产品和贴心的服务，成为全国乃至全球最大最专业的施釉线设备供应商之一表示赞赏！并高度赞扬新景泰在陶瓷企业创新乏力的时候带来的这把火—可以选择8，10，12通道，搭载2001，720DPl喷头，目前堪称行业最高级别的喷墨机！

He said that 2017 was indeed a very unusual year for ceramic industry. Under the challenge of terminal market differentiation, lower price for mature product, higher price for raw material, strict environmental policy and excess capacity, the business mode of every enterprise must change fundamentally to survive and develop. On behalf of Foshan Ceramic Industry Association, Mr. Luo is appreciated that New King Time has focused on the production and operation of glaze line equipment more than 20 years and has become one of the largest and most professional supplier of glazing equipment supplier in China, even in the world with its excellent products and considerate service. And highly praised that New King Time brought the innovation product, the highest-level digital machine which is optional for 8, 10, and 12 channels with latest print head XAAR 2001 with 720DPI.

最后，作为中陶联盟公司董事总经理，罗总对积极参加由中陶联盟举办的佛山2018年中陶产品展和2018年中陶装备材料展的所有海内外企业表示衷心的感谢！有信心，有能力把2018中陶两大展都办成中国陶业的闪亮名片，助推陶瓷行业升级升值，发展壮大，走向世界！

Finally, to be the general director of CICPE, Mr. Luo showed his heartfelt thanks to all the enterprises from domestic and oversea, who take an active part in 2018 Foshan Ceramics Product Exhibition and CICEE. Mr. Luo is confident that he will be able to make two exhibitions in 2018 as a shining card for Chinese ceramics industry and promotes the upgrading and development for ceramic industry, then reaching the stage of the world.

分享完后，各位嘉宾朋友和媒体代表参观了新景泰的车间，各种施釉线设备摆设整齐，品类齐全，“施釉线设备专家”名副其实。并共同见证了“新景泰/赛尔联合实验室”的揭牌仪式，搭载XAAR2001喷头的新喷墨机的红盖头也被掀开，来和各位朋友问好！

All guests and media representatives visited the workshop of New King Time, there had a opening ceremony of the "New King Time / XAAR joint laboratory". New King Time introduced the latest Ceramic Digital Printer with XAAR2001 to all guests.

新景泰喷墨机车间Workshop of New King Time

有朋自远方来，不亦说乎！参观完后，众嘉宾在新景泰农庄举杯欢庆，品尝农家小吃，抽奖助兴！

After visiting, all the guests were celebrating together at the New King Time’s farm.

感谢广东依诺、冠星、金航和江西铭瑞的信任，感谢印度、越南多个客户的支持，选择了新景泰的2001喷头喷墨机。目前，2001喷头机已在多个厂紧张的安装调试中，部分已顺利投产！我们坚信，新景泰始终如一的良好服务和2001喷头的超强功能定会带给客户惊喜！

Thanks for domestic customer’s  trust such as INOI ,GUANXING,JINHANG, MINGRUI ceramic factory etc, Thanks to both India and Vietnam’s  customer support, and would like to choose NKT’s latest digital printer with XAAR2001 , the machine have been put it into production smoothly!

发布会后，各大媒体争相报道这一盛事，各墨水公司、客户代表等朋友圈瞬间刷屏，大家纷纷表示，双12，在新景泰感受到不一样的喜悦和温暖！

After conference, the Media reported this event. Meantime, ink company, customer representatives and a lot of  friends instantly refresh, and share happiness by Wechat!

责任编辑/陈菲菲